As Second Life continues to broaden its domain, industries not normally associated with the virtual world are taking interest. Although Second Life may be old news to you and me, it’s become new territory for many emerging service-oriented companies and industry giants alike, such as Crescendo Design or Cisco Systems.

Cigna Healthcare, a Philadelphia based health-service provider, is the most recent company to take the virtual leap by announcing its development of an island-based community geared towards a technologically savvy audience.

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A few years ago, it was the hottest ticket to watch online program. Since then, I’ve pretty much ignored it.

Recently, German e-sports team SK Gaming (with help from Amok studios) began streaming live World of Warcraft content on Joost. And even though this isn’t going to break down the wall to spread gaming to a wider audience, it does one important thing: It gets folks to try Joost (if you haven’t) or rediscover it (it’s come a long way since the beta version).

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In spite of the expansion of online gaming throughout China, the Chinese government is planning a crackdown on the burgeoning problem of so-called “video game addiction.” Ostensibly, several highly publicized deaths related to video games are the reason behind the tighter restrictions.
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