Business, Game Design, Interviews, MMORPGs, PC, Technology
Perfect World Entertainment: Interview with Jon Belliss and Craig Beers
When I wrote The Free to Play, Microtransaction Model, I did not expect companies to be contacting me. Pleasantly surprising though, Perfect World Entertainment contacted me and I had a chat with two Product Managers about their titles (Perfect World International and Ether Saga Online) and the Free to Play model. With every person I talk to, this model appears to becoming more prevalent among developers.
During my time at the Game Developers Conference, I came across a few developers who were planning on using the free to play with microtransaction model. While this type of business model isn’t new, even to the United States; it isn’t something that is used as wide as the basic subscription model that most large developers and publishers use. The free to play model appears like a more secure revenue stream than the standard monthly subscription model.